Thinkific Pricing: What You Need to Know Before You Sign Up

f you're thinking about creating and selling online courses, you’ve probably come across Thinkific — a popular platform for course creators and entrepreneurs. The best part? Thinkific offers a range of plans designed to suit different needs and budgets. Whether you’re just starting out or looking to scale, they’ve got a plan for you. 

What will you get signing up for each of the plans, and how does it stack up against other LMS platforms like EducateMe? Let’s break it down.

Why Choose Thinkific?

Thinkific is a popular LMS designed to help educators and businesses build, market, and sell online courses. It’s got a super easy-to-use course builder, some great integrations, and a bunch of tools to help you market and sell your online courses.

And that’s exactly what most course creators need, especially when they're just starting out or launching their first course, right?

Thinkific pricing model is Subscription. They offer several pricing tiers, including a free plan, making it accessible to course creators of all sizes. Let’s explore Thinkific pricing comparison – what features are included, how they stack up, and which plan is the best fit for you.

Thinkific Pricing Plans Overview

Thinkific keeps things simple with 5 main plans: Free, Basic, Start, Grow and Thinkific Plus. The biggest difference between them lies in the features you get, such as the number of courses, communities, and admin seats. Here’s a breakdown of all Thinkific pricing plans.

#1. Free Thinkific Pricing Plan

This is Thinkific's entry-level plan, which lets you test-drive the platform before committing. It’s great if you’re just getting started, but it does come with some limitations. Here’s what you get:

• 1 Course. Build and publish one course, giving you the ability to start teaching immediately.
• 1 Community. Manage one community space where students can interact and engage with your content.
• Unlimited Students. Unlike many free-tier LMS platforms, Thinkific allows you to enroll as many students as you need.
• 1 Digital Download. Offer students one downloadable resource, such as an eBook or PDF guide.
• 1 Coaching & Webinar Session. Engage with students in live sessions to provide direct support or host lessons.
• 1 Administrator. The free plan allows you to manage your course with a single administrator.
• Email Support (30 days) & Chatbot. You’ll have basic support to help get you started.

Additional Features:

• 100% Content Ownership. You retain complete control over your course content and data.
• Drag-and-Drop Course Builder. Thinkific’s easy-to-use builder allows you to create professional-looking courses without any coding skills.
• Integrated E-commerce. Set up your courses for sale and start earning revenue.
• Access to Thinkific Academy. Learn how to make the most of Thinkific with in-depth tutorials.

💡Best For: It’s free, so you can’t expect all the bells and whistles, but it's a nice starting point if you just want to dip your toes in.

#2. Basic Plan (€36/mo annually or €48/mo if paid monthly)

For those looking to take things up a notch, the Basic Thinkific pricing plan gives you access to more core features that will help you launch your online learning business. With this plan, you get everything in the Free plan plus:

• Unlimited Courses. Create as many courses as you need without restrictions.
• 1 Community. Engage your students through one community space.
• 5 Spaces Per Community. Allow students to participate in discussions within up to 5 different spaces.
• 5 Digital Downloads & 5 Coaching/Webinar Sessions. Offer more downloadable resources and conduct multiple live sessions with students.
• Custom Domain. Establish your brand identity with a personalized domain.
• Coupons & Discounts. Create promotions and discounts to drive more enrollments.
• Affiliate Selling. Set up an affiliate program to boost sales through partnerships.

Additional Support:

• Email and Live Chat Support. Receive support from Thinkific’s customer service team via email and chat when needed.
• Free Access to Accelerator Program. Learn from Thinkific experts how to grow and scale your online course business.

💡Best For: At €36/month (billed annually), the Basic Plan is a great option if you’re serious about growing your course-based business but aren’t ready to invest heavily yet.

#3. Start Plan (€73/mo annually or €97/mo if paid monthly)

The Start plan is where Thinkific’s advanced course-building features come into play. It’s designed for users who need additional tools to create a more interactive and engaging learning experience for students.

Key Features:

• All Basic Features. Everything in the Basic plan is included.
• 10 Spaces Per Community. Create more spaces within your community to engage with students in smaller, focused groups.
• Unlimited Digital Downloads & Coaching/Webinar Sessions. Offer more resources and host unlimited live coaching sessions.
• Assignments. Assign tasks to students and track their progress.
• Bundles and Add-On Packages. Sell course bundles and offer extra resources for an additional fee.
• Memberships & Payment Plans. Create subscription-based memberships or offer payment plans for more expensive courses.
• Live Lessons. Deliver live lessons and webinars directly through Thinkific.
• Advanced Course-Building Options. Customize courses with more sophisticated features like advanced quizzes and detailed student progress tracking.
• Advanced Website Code Editing. Customize your course website with HTML and CSS for a more personalized look and feel.

💡Best For: With its €73/month price tag (annually), the Start Plan is perfect for anyone who wants more control over the student experience and is looking to build an engaged learning community.

#4. Grow Plan (€146/mo annually or €195/mo if paid monthly)

The Grow Plan is one of the Premium Thinkific pricing options. It includes everything in the Start Plan, but with some extras to help you scale your business:

• All Start Plan Features. Access everything from the Start plan.
• 3 Communities & 20 Spaces Per Community. Manage up to three communities with multiple discussion spaces.
• 2 Administrators. Delegate management duties to an additional administrator.
• Phone & Priority Email Support. Receive priority support to quickly resolve issues.
• Thinkific Analytics. Get deeper insights into how your students are interacting with your courses, enabling you to optimize content for better engagement.
• Bulk Student Emailer & Enrollments. Communicate with large groups of students at once, and easily enroll students in bulk.
• API Access. Integrate Thinkific with other platforms for enhanced functionality.
• Remove Thinkific Branding. White-label your course website by removing Thinkific’s branding, giving you full control over your site’s look.

💡Best For: This plan is best suited for larger businesses or those with multiple products looking for advanced tools to grow.

#5. Thinkific Plus (Pricing Upon the Request)

Thinkific Plus is the go-to option for businesses that want to grow their brand through customer education and need a platform that's both scalable and easy to manage. Whether you're training your team or educating your customers, Thinkific 

Plus offers powerful tools designed to handle large-scale operations while keeping things simple for both admins and learners. Thinkific Plus pricing you can get upon the request to the sales department.

Here’s what you get with Thinkific Plus:

• Unlimited Products. No limits on the number of courses, memberships, or digital downloads you can offer.
• Unlimited Administrators. Manage your platform effortlessly by adding as many admins as you need.
• Single Sign-On (SSO). Streamline login processes for your users with secure Single Sign-On integration.
• Advanced Analytics. Get deeper insights into your learners' progress, course performance, and business growth.
• Dedicated Customer Success Team. Personalized support to help you get the most out of your Thinkific Plus experience.
• 1:1 Onboarding and Launch Support. A hands-on approach to ensure your platform launches smoothly.
• CRM Integration. Seamlessly connect with CRMs like Salesforce, Hubspot, and more for streamlined communication and marketing.
• Multiple Thinkific Sites. Run different learning environments for various projects or audiences under one account.
• Branded Mobile. Customize your mobile learning experience with full branding application.
• SCORM Compliant. Easily integrate SCORM-compliant content to deliver interactive and engaging learning experiences.
• Enhanced Student Engagement Tools. Boost student interaction with advanced features like learning paths and quizzes.
• Additional Sales Tools. Power up your sales strategy with bulk purchase options and enhanced checkout tools.
• Enterprise API Access. Unlock advanced integrations and automate workflows with full API access.
• Bulk Purchase Checkout. Make it easier for clients to purchase courses in large quantities.
• Learning Paths. Organize your courses into structured learning journeys for a better student experience.
• Email White-Labeling. Keep your branding consistent with custom email notifications and white-label options.

💡Best For: Businesses and organizations looking to scale their online education programs with advanced features, unlimited courses, and personalized support.

How Does Thinkific Compare to EducateMe?

If you're after a platform that grows with your business, EducateMe is definitely worth checking out. They’ve got a super flexible pricing model based on active users, which means you’re only paying for what you actually use.

Why It’s Awesome

At just $3 per user, you’re getting all the essential features — unlimited courses, integrations, customization, and scalability. It’s ideal for smaller businesses or growing enterprises because you pay based on active users, not a flat fee. That means more control over costs, especially in the early stages.

Compared to Pricing Thinkific

EducateMe’s pay-per-user model gives you better control over your budget, especially if you're running a small team. That said, with EducateMe, you're getting tons of flexibility, team access, and customization right out of the gate!

If you want more insights into EducateMe's pricing and features, you can dive into their Advanced plan at $150/month, which includes 50 active users and up to 5 team members. Or go all-in with their Pro plan at $240/month for 80 users, unlimited storage, and customization options like API integrations and custom widgets.

Thinking big? The Enterprise plan starts at 700 users and comes with custom integrations, SSO, and a personal manager to help with onboarding and migration.

It’s scalable, customizable, and affordable — what more could you ask for? Try your free trial for 14 days and see how EducateMe can power up your online courses!